GROUND crafts natural plant-based ingredients to create simple, clean selfcare. All products are handmade in small batches by founder Peigín Crowley in Cork, using vegan ingredients; organic where possible, and blended with sincere intention, to soothe the soul.
Join our GROUND Wellbeing Family. Come on the journey with us and enhance your wellbeing while learning the fundamentals and benefits of true self care and at home rituals. Set the sincere intention of taking care of yourself. Learn wellbeing with us while we host monthly workshops with a panel of learned wellness specialists.
Membership includes curated GROUND products and rituals delivered to your door each month with other benefits including access to monthly workshops, free shipping and gift wrap on any additional orders, new product launch previews, and much more.
Click the button below to answer some simple questions and have your product selection curated just for you - you have the freedom to cancel your subscription at any time.
Why is breathing so effective at reducing stress?
In this workshop, Christine Clinton, Founder of Wellness for Life and Peigin Crowley Founder of GROUND Wellbeing lead a powerful breathwork experience for optimal health and wellbeing. This technique will help you to increase energy flow, helping to reduce anxiety and encourage sleep in.
Put on your jammies, pour your essential oil blend into the diffuser atomiser and learn how to connect mind and body with breathing exercises that stimulate energy levels, find focus, reduce stress and quieten negative thoughts.
‘It’s no longer about what we own, what we’ve built or how we look. It’s no longer about gender, colour, texture or type. We’re letting go of these ideas, beliefs and distractions. We’re coming home - home to our inner world.’
Peigín is a wellness curator; renewed by the times we are living in, and inspired to build a simpler life that can be sustained and shared with intention with others.
Having spent over 20 years in the world of Spa, Peigin creates award-winning spaces that align distinctive guest experiences with wellbeing living at the core. She has mastered an innovative and engaging style of development and design that creates a fluid path to transformative experiences and intuitive selfcare.
Having stood at the forefront of the wellness evolution in Ireland for the majority of her design career. Peigin's portfolio of 5-Star, award-winning properties include Adare Manor, The Cliff House Hotel, The Merrion, Mount Juliet Estate, and The Old Head of Kinsale.
A creative aromatherapist at heart, Peigín’s true passion lies in developing spa treatments and wellness products. In 2020 GROUND was born at the kitchen table in a quest to make wellness and selfcare accessible to all.